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For external DSPs
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Buy Attention of target audience in offline locations
Increase your brand awareness and speed up product sales. Run audience based Programmatic Digital out-of-Home Campaigns.

Buy Attention of target audience in offline locations

Increase your brand awareness and speed up product sales. Run audience based Programmatic Digital out-of-Home Campaigns.
We know who is in front the screen: our AI-algorithm accurately determine gender, age and other facial attributes using self-developed GDPR compliant Recognition, that allow you to display your add only to target audience.
Run RTB- auction or private deals, create reach and narrowly targeted advertising campaigns, pay for the display or viewing: your advertising campaign will be what you want it to be.
We like fair play and we are open to our partners. So we are ready to show you the whole pricing structure and ready to negotiate special offers to your customers.
Accuracy
Adaptivity
Transparency
Increase your awareness
with pay-by-play, pay-by-impression and pay-by-view real-time bidding
D1 DSP helps to maximize value of DooH Campaigns and optimize the budget of ad campaigns base on demanded prices.
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Calendar in Dynamic Loops
Guaranteed ads from date to date with a fixed price
AdPlays
CPM
CPV
Cost per
1000 Ad plays
Cost per 1000 impressions
Cost per 1 targeted contact
Confirmation of contact with face recognition technology
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Calendar in Dynamic Loops
Guaranteed ads from date to date with a fixed price
AdPlays
CPM
CPV
Cost per
1000 Ad plays
Cost per 1000 impressions
Cost per 1 targeted contact
Confirmation of contact with face recognition technology
1
Calendar in Dynamic Loops
Guaranteed ads from date to date with a fixed price
What kind of targeting you have?
GEO
Town, Country
Day and Time
Schedule
Audience Interests
Touchpoint Type
Audience Attributes
Gender, Age etc.
Keywords
Tags or Venues
Supermarket, Pharmacy, Clinic, etc.
Frequency Per User (soon)
Uniquely. Only the real audience. Excluding employees and other advertising.
What kind of data sources?
All data unpersonalized and GDPR compliant

Historical data from publishers

For audience prediction Dooh.One takes data from people counters and POS-terminals.

Non-personalized Face Recognition

Basically, we collect and enrich customer data with the help of own depersonalized Face Recognition neuro network. It give us more depth an accuracy in audience recognition and advertising massages targeting.

GEO data from 3rd party suppliers

We supplement the platform with data about audience interests obtained by our partners using the GPS data collection tool for WhatsApp users around the world.

Non-personalized MAC addresses counting (WiFi)

We can use MAC-addresses gathered by external WiFi sniffers, with collect data of all mobile phones that are passing by. It helps us building the audience segments profile and enrich data using external resources.

Out of the box

On demand

Realtime campaign reports in your In-house SSP extension

Number of ad plays. Fact for this moment.
Ad Plays
The total budget for the current model and the actual expenses for today.
Budget
OTS — opportunity to see (impressions) based on historical or entered data about screens profiling, targeting rules, timings, and campaign schedule. Forecast and fact for this moment.
Impressions
Campaigns set-up process
You
Entering DSP
Inventory picking up
Suppliers, Rules
Targeting choosing
Content downloading
Audience
Confirmation
Campaign running
Postcampaign reporting
Targeting displays, Conversions
Campaigns set-up process
All data unpersonalized and GDPR compliant
Set the audience segment: location, gender, age, interests.
Add a attractive image or a lively video and watch your campaign come to life.
Buying Digital out-of-Home inventory is easy, fast and efficient. Go from campaign creation to live on-screen within minutes.
Upload your creatives
Track campaign performance thanks to real-time metrics and make adjustments to optimize your placement at any given point.
Manage your campaign
Target your audience
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Have a question?
How can I access the platform?
Contact us to create your own account in self-serve buying platform. Buying Digital out-of-Home inventory is easy, fast and efficient. Go from campaign creation to live on-screen within minutes.
How can I manage an advertising campaign?
Contact us to create your own account in self-serve buying platform. Buying Digital out-of-Home inventory is easy, fast and efficient. Go from campaign creation to live on-screen within minutes.
What reports do you have?
Contact us to create your own account in self-serve buying platform. Buying Digital out-of-Home inventory is easy, fast and efficient. Go from campaign creation to live on-screen within minutes.
The new level of availability of Digital out-of-home