However, to stand out in front of multiple competitors and grab the attention of a customer, the classical set of features is not enough.
Businesses require not just the basic DSware, but an All-in-One, or a turn-key solution, if you will.
So, what does it mean?
It means, that you can offer your customers not a classic tool, but a tool having extra features to make offline marketing digitalized. Ubiquitous digitization is a trend now, and having such a service is important to stay relevant.
If you look for such a holistic solution, it should support targeted advertisement, based on the audience that sees it.If you want to find a vendor for that type of solution, look for the following features: